Key Responsibilities

• Ensure the social media and PR strategies are executed consistently across all key channels including, but not limited to, Instagram, Facebook, TikTok, and LinkedIn.
• Support the Assistant Social Marketing Manager in day-to-day operations.
• Manage the content calendar to ensure timely and relevant postings.
• Collaborate with regional teams to adapt content for local markets.
• Analyse data and generate regular reports on social media sentiment and performance metrics.
• Support the Assistant Manager, Influencer Marketing in identifying relevant influencers, analysing influencer metrics, and coordinating ticket bookings.
• Responsible for publishing content across all platforms.

Requirements

• Tertiary education with 2–4 years of relevant experience.
• Background in marketing, communications, or social media is essential.
• Detail-minded with strong organisational, planning, and analytical skills.
• Excellent communication skills in both English and Chinese.
• Passionate and well-versed in current social media trends.